Lilly George

Hey, I’m Lilly.

I’m a portrait photographer based in Hertfordshire, specialising in confidence-led brand photography for women in business — combining expert guidance with elevated imagery that helps you show up powerfully in your brand.

I also photograph motherhood portraits, capturing women in one of the most meaningful chapters of their lives with the same natural, minimal and emotive style.

My private photography studio is based in Letchworth Garden City, a cosy rustic-modern space designed for relaxed, beautifully lit portraits using both natural light and studio lighting.

But the truth is…
what I really do goes far beyond taking photos.

Most women who come to me say the same thing at first:

"I hate having my photo taken."
"I never know what to do with my hands."
"I just want to look natural."

And I completely understand that.

Being in front of a camera can feel incredibly vulnerable — especially when those images represent you and your business.

That’s why my work is built around confidence first.

I guide you through every part of the process — from planning your shoot and choosing outfits, to posing, expression and movement — so you never feel awkward or unsure. My job is to help you relax into the experience, bring out your personality, and create images that feel both natural and powerful.

The result?

Photographs that don’t just look nice
but images that elevate how your brand is seen and remembered.

Because strong brand photography is about far more than having something to post on Instagram.

Your photos shape first impressions, trust, authority and connection long before someone ever speaks to you. They show your audience who you are, what you stand for, and why they should choose you.

When your imagery reflects the true level of your business, everything else begins to feel more aligned — your marketing, your visibility, and the way you show up.

And that’s where the magic happens.

My shoots are calm, collaborative and full of ideas. Whether your brand feels clean and minimal or bold and expressive, we create a bespoke experience designed around you and your business.

With over 10 years in the industry, I still love learning, experimenting with light, and helping people see themselves differently through photography.

I’m chatty, a little quirky, and deeply invested in making people feel comfortable — because the best images always come from a place of trust and ease.

Alongside my brand work, I also photograph weddings with my husband — another part of photography that celebrates connection and meaningful moments.

If you’ve been putting off professional photos because the idea feels intimidating, you’re not alone.

But having the right photographer guiding you through the experience can completely change how you feel — and how your business is seen.

If you’re ready for imagery that truly represents the level of your brand, I’d love to chat.

Book your Brand Shoot Consultation today and we’ll start planning a bespoke photography experience designed around you, your business, and how you want to show up in the world.

She believed she could - and here she is

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She believed she could - and here she is 〰️